URRU.AI builds websites and automation systems for businesses. The studio works from Reykjavík, Iceland, and New York, helping companies improve their websites, connect their tools and reduce repetitive work. This is the full reference — everything here is also inside the 3D studio.
Starting prices in USD. Setup and monthly fees are shown separately; exact scope is agreed on a call.
| Service | Starting at | Timeline |
|---|---|---|
| Website building | Setup from$1,200+ $120 / month | 1–2 weeks |
| Automation systems | $2,000 | 1–3 weeks |
| One-pager with a form | Setup from$600+ $80 / month | 2 days |
| Custom app development | $9,600 | — |
| Facebook / Instagram ads — setup + 30 days | $2,800 + spend | — |
| Custom AI chatbot | $3,200 | — |
| Storefront health check | Free | 48 hours |
All prices in USD. Website monthly fees are additional to setup. Sunday: closed.
Built for, and paid for by, someone else.
One place to track every lead, contact and deal instead of scattered spreadsheets and inboxes. Built for a Manhattan customs broker: lead pipeline with stages, contact intake forms, deal tracking and document workflow, tailored to how their team actually works.
Lead-generation funnel for U.S. importers owed tariff refunds. Live site, Meta ad campaigns, conversion-focused copy.
ieeparefundpartners.com →Website for an Icelandic auto workshop — services, booking and contact, built to rank locally.
bilaver.is →Website for the Fixed Your Problems podcast — episodes, player and platform links.
fixedyourproblems.com →Website for ERCHelper, an Employee Retention Credit filing service run with a customs broker. The referral and partnership setup that IEEPA Refund Partners was later built from.
erchelper.com →Built on our own time, run as products.
Productized storefront audit — speed, SEO, trust and conversion scored with a fix list, delivered in 48 hours. Free.
healthcheck.urru.ai →First-time-buyer trust scanner — grades how trustworthy a store feels to a brand-new visitor, and where it leaks sales. Free.
trust.urru.ai →Paste a website URL and see what an AI model actually understands about the business from the page alone — no JavaScript, no other context — with a 0–100 legibility score and a self-serve fix list. Free.
vantage.urru.ai →AI virtual try-on for e-commerce — a dressing room with a live model. In active development.
This site. A Three.js bedroom diorama with an original arcade game, an XP desktop and an Xbox blade UI. The portfolio is the proof.
Enter the 3D studio →In-house R&D. Where the harder engineering gets tested.
Algorithmic prop-firm trading bot targeting FTMO. ICT/SMC strategy, validated three-instrument portfolio (XAUUSD, XAGUSD, USDJPY), MT5 execution layer.
Prediction-market trading bot with weather-edge (NOAA / Open-Meteo) and news-edge (RSS + cascade mapping) strategies.
Custom research-and-modelling tool for NBA betting workflows. A customised tooling layer.
Seven rules we don't break.
Ship Tuesdays. Always.
The brief is a hypothesis. Test it in a working prototype within a week.
Custom > template, every time.
If a button takes more than three clicks to reach, kill the button.
Never quote a price you can't justify with three concrete deliverables.
The client owns the code. Always.
Sunday is closed. So is the laptop.
The questions people ask before they write.
URRU.AI builds websites and automation systems for businesses. The studio works from Reykjavík, Iceland, and New York, helping companies improve their websites, connect their tools and reduce repetitive work. The client owns the code, always.
Reykjavík, Iceland, with a second desk in New York. Clients are in both countries and work happens Monday to Saturday.
Websites that help customers understand your business and get in touch, and automation systems that connect your tools and reduce repetitive work. We also build custom apps and AI chatbots where they fit the project, and run three free website diagnostic tools.
Website setup starts at $1,200, plus $120 per month. A one-page website with a form starts at $600 setup, plus $80 per month. Automation systems start at $2,000. We agree the scope and final price with you before work begins.
One reply from a human, usually the same day.